A little while back, I was invited to meet with actress Kate Walsh to learn about her new fragrance, Boyfriend. While I usually pass on anything fragrance-related (especially if it’s a celebrity fragrance, eye roll), my curiosity was sparked by the interesting name of this perfume and the idea behind it. After meeting with Kate, my skepticism was fully squashed, first by her infectious enthusiasm and high level of hands-on involvement in the brand, and more importantly by how amazing (and creative) the scent is!
Following a breakup, Kate found herself missing her former flame’s scent as well as that warm and fuzzy boyfriend feeling. With the sudden flip of a metaphorical light bulb, the idea for a perfume that encapsulated that feeling was born. “So many women I know wear men’s fragrances, and what really appealed to me was the idea of the boyfriend story. Everyone has one,” Kate explains.
Fast forward a few years and from that epiphany, a delicious fragrance that strikes the perfect balance of masculine and feminine came to be. [Click here to keep reading…]